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Steps for Becoming a Non-GMO Project Verified Business
According to a 2014 article that was published by Consumer Reports, more than 70 percent of Americans do not want genetically modified organisms (GMOs) in their food. 92 percent of Americans want GMO foods to be labeled. Currently, GMO labeling is not a requirement for FDA labels throughout the United States, but companies can please their savvy shoppers by becoming Non-GMO Project Verified if their products do not contain genetically modified ingredients. Many states do require GMO labeling, but not all.
How to Become Non-GMO Project Verified
Becoming a Non-GMO Project Verified business is not a time-consuming or difficult process, so what do you have to lose? Shoppers want companies to be transparent with them, and the companies who do choose transparency will continue to attract the knowledgeable shoppers of today. The verification process usually takes between 3-6 months and the cost varies depending on your product and the number of high-risk ingredients you use such as corn or soy.
To get verified, you’ll need to visit The Non-GMO Project website and fill out an inquiry form on their Get Started page. You’ll simply fill out some information about your company including your business name, brand or trade name, address, contact name, phone, email, and organization type. Their Client Services team will contact you to begin your product verification.
Find a Technical Administrator
After you’ve submitted your inquiry form and have heard back from the Client Services team, you’ll need to choose a technical administrator to perform your product evaluation. Services and pricing vary depending on the company. Companies include Food Chain ID, Where Food Comes From Inc., SCS Global Services, and NSF International.
Sign a License Agreement And Complete Your Evaluation
Next, you’ll need to sign a Non-GMO Project license agreement. This step requires no fee, but separate forms must be signed if you plan to do business in both the United States and in Canada.
You’ll also need to sign a contract with your chosen technical administrator. GMO testing and an on-site inspection may also be required depending on the types of ingredients you list on your FDA labels. Once your product has been verified, you will be issued a certificate of compliance.
Promote Your New Certification
Becoming Non-GMO Project Verified is something to celebrate and show off, and now is your chance! Once you’ve become Non-GMO Project Verified, The Non-GMO Project will send you your verification materials, such as the verification mark. You can proudly display the verification mark on any of your Non-GMO Project Verified products. Your products will also be listed on The Non-GMO Project website as well as their shopping app.
To ensure that you haven’t changed any of your ingredients to genetically modified ingredients, a yearly renewal is required. Your technical administrator will contact you each year to request information from you.
Be a Part of a Growing Movement
According to The Non-GMO Project, Non-GMO Project Verified is the fastest growing product label in the natural products industry. Currently, the label represents annual sales of $19.2 billion and more than 39,000 verified products. Your brand can be a part of this growing movement when you become Non-GMO Project Verified.
FDA labels are meant to help people to feel more comfortable with their purchases so they can make educated and well-informed decisions about the types of foods they consume. Help to make your customers confident with their purchasing decisions by proudly displaying the Non-GMO Project Verified label on your non-GMO products.