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5 Techniques That Make a Great Coffee Label

January 16, 2017

Coffee is one of the many luxuries that most Americans indulge in daily. According to USA Today, 83 percent of U.S. adults drink coffee. You can drink it hot, served over cubes of ice, blended up for a frothy treat, or even mix it up as an alcoholic beverage. The average American drinks three cups of coffee per day! And being that today is Monday, we’re sure that every person who drinks coffee can agree that coffee is an essential part to starting the work week.

However, not all coffee blends are created equal, and not all color label printing techniques present the important information that coffee lovers long for when shopping for the perfect coffee blend. As more and more exotic beans and custom blends become available, the need for eye-catching custom labels is stronger than ever.

To help you develop great coffee labels that create ongoing customers, let’s discuss the 5 important techniques you should use when printing custom coffee labels.

1. Enticing Language

In the food and beverage industry, language matters. Today’s conscious shoppers are all about sustainability and environmentally-friendly products, and coffee is no exception. Here are some of the desired coffee terms you should implement if your company practices them:

  • Fair Trade Certified

  • Direct Trade

  • Single Origin

  • Organic

  • Bird-Friendly/Shade Grown

  • UTZ Certified

Remember, all sustainability claims must be true!

2. Flexible Color Label Printing

Much of the packaging used for coffee is sold in cans or in uneven coffee bags, which makes smooth, long-lasting label application difficult. However, the flexible label materials that Sheet-Labels.com provides are perfect for any uneven surfaces—coffee bags included.

3. Roasting Details

Coffee lovers want the freshest, most luxurious coffee available—which is why coffee manufacturers must include as many roasting details as possible on their product labels.

Be sure to include a brief description of the roast, whether it’s light, medium, dark, freshly roasted, Arabica, and so on.

4. Coffee Label Basics

The Food & Drug Administration (FDA) requires all coffee manufacturers to include several pieces of information on each coffee label sold in the U.S. For example, all sellers of coffee must include:

  • Product name

  • Product barcode

  • All ingredients

  • Company information (including the name of the company and address)

  • Net weight of the product

5. Quality Color Label Printing Products

Color label printing for coffee products is just one of our many specialties at Sheet-Labels.com. Coffee is a luxury product, and your coffee labels must reflect that. Your labels should be as beautiful as the coffee blend itself!

To help you achieve this, we offer printed or blank coffee labels to fit the look and style you desire. Our printed labels are sold as sheets, rolled, or cut-to-size labels, and our blank labels are available as sheets so you have the ability to easily print them at home.

If you need a custom label size and you don’t see it on our website, let us know and we’ll be happy to create a custom label for your specific needs. If you have any questions about creating perfect coffee labels, don’t hesitate to contact us for more information!  

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