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How to Create Stunning Wine Labels That Customers Can’t Miss
‘Tis the season for all things celebratory—including wine bottles. While many people are celebrating Thanksgiving, Christmas, Hanukkah, New Year’s, and other holidays throughout the months of November and December, people are also popping corks and having fun with friends and family.
The holidays are a popular time for wine sales, but that doesn’t mean that there isn’t competition amongst wine brands. To create customized wine labels that customers can’t miss, there are some important elements to consider. Here at SheetLabels.com, we’re here to help you incorporate these elements to create stunning wine labels that shoppers can’t resist.
Transform an Ordinary Wine Bottle
At the end of the day, a wine bottle is simply a wine bottle. However, the contents inside of the wine bottle and the product label on the outside of the bottle are what really matters to consumers. First impressions matter, especially when wine is involved. Striking designs and unique colors are what draw shoppers in, and without visual appeal, consumers have no reason to pull a wine bottle off of the shelf.
To create stunning customized wine labels, consider three important elements: label appearance, label size and shape, and label material.
First of all, you should decide on the visual appearance of your product label. Is the label for a special edition item, or will it be used indefinitely? Your label will likely include important information such as product ingredients, country of origin, and alcohol contents, so you want to make sure that the information is clear, concise, and easy to read.
Label Size and Shape
The amount of information you plan to include on your product labels may affect the size and shape of your label. Square or rectangular shapes are most commonly used on wine labels, but using a circular or uniquely-shaped label can help your bottle stand out over the others.
Wine bottles are meant to look classy, and nothing will ruin the class of your wine bottle than cramming a bunch of information onto the label. Keep the bottle sophisticated by including as much information as possible without sacrificing the overall appeal of the label.
Customized wine labels need to look good, but they should also be durable. Many people refrigerate or chill wine, so it’s important that your label stay on the bottle and look just as good after it spends some time in the refrigerator, outdoors, or on ice.
We know that choosing a wine label material can be an overwhelming task, but we’re here to help you through every step of the way. View our selection of wine bottle labels and choose a printed or blank label that meets the needs of you and your brand. Our printed labels are available as sheet labels, rolled labels, or cut-to-size labels, and we are available to help you create a label design as well, if you prefer.
Contact SheetLabels.com This Holiday Season
Whatever it is that you and your brand needs, SheetLabels.com is here to help you out this holiday season. Contact us today to learn more about the products and services we offer.